Advertising Specs
| Banner Name | Banner Dimensions | Banner Specs | File Size | Max Looping | Alt Text | Rich Media |
|---|---|---|---|---|---|---|
| Half Sky | 120x240 | 3rd party accepted | 15K | 3 | 30 characters | HTML, DHTML, Javascript,Textlinks,Gifs, JPEG, Animated Gif |
| Narrow Sky | 120x600 | 3rd party accepted | 35K | 3 | 30characters | HTML, DHTML, Flash, Bluestreak, Shockwave, Enliven, Java, Javascript,Textlinks,Gifs, JPEG, Animated Gif |
| Leaderboard | 728x90 | 3rd party accepted | 35K | 3 | 30 characters | HTML, DHTML, Flash, Bluestreak, Shockwave, Enliven, Java, Javascript,Textlinks,Gifs, JPEG, Animated Gif |
Borders not necessary |
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| Interstitial (Ad served between pages) | 300x250 or lager, up to a full page | 3rd party accepted | 70k | 3 | HTML, DHTML, Flash, Bluestreak, Shockwave, Enliven, Java, Javascript,Textlinks,Gifs, JPEG, Animated Gif | |
| JAMA newsletter ads | 250 Characters of text (includes spaces) plus a hyperlink which will be redirected to via e-Healthcare Solutions. | |||||
Maximum File Size: File size not to exceed 15K (15,000 bytes) for 120x240’s, and 35K for 728x90’s and 120x600’s.
Format: Supported formats include HTML, GIF, Animated GIF (3 rotations max) and JPEG, as well as Pointroll, Flash and Eyeblaster. Alternative Text: Advertiser should provide an alternative text line (30 characters max) for each ad in a graphic format. Hyperlinking: Your ad may link back to your site. All advertising and pages are subject to AMA editorial review.
- Advertising must comply with the JAMA's "Principles for Advertising and Sponsorship"
- Banners & Landing Page must be oriented toward the professional
- Banners must clearly include a product or company logo (not completely unbranded)
- Industry sponsored CME may not be directly promoted on the JAMA web-sites
- Neither the banner or the direct landing page of the site should offer a "gift" to the physician
- e-HS may require the advertisers assistance in activating a pop-up notification upon banner click
- JAMA retains final editorial review of each campaign and creative and may reject either for any reason.
See more details about the JAMA & Archives Journals advertising policies

